The Digimarc Platform

Digimarc began with a glimpse into the stars, and over the decades, grew to become a Platform adopted by many of the world's largest retailers, central banks and consumer brands companies.


The Digimarc Platform is a powerful suite of automatic identification and data capture (AIDC) software and services that provide the reliability and efficiency to support multiple business applications.

Applications & Use Cases

Cloud Services

Account Management, Data and Reporting

Identification: Enhancing Media with Digital Identities

Industry Leading Design & Production Tools

White Paper: 'Beyond the Barcode'

Digimarc CEO Bruce Davis' technical white paper, "Beyond the Barcode: Digimarc Makes Retail Operations Safer and More Profitable," demonstrates Digimarc's superiority over potential successors to the UPC symbol.

Read the Paper

Timeline of Digimarc History

The roots of our company begin in 1990 when our founder conducted research into space imagery. The ensuing journey has included the invention of digital watermarking, an Emmy, a Guinness World Record® and a revolutionary barcode like none other.

Digimarc Timeline